7 Actionable Growth Hacks for Your Business
1. Partnerships
Research your market, what else do your clients purchase either before or after yours? List and research any popular services/products for potential partnership. Build your services or products with corresponding ones to obtain new leads and grow. Prepare a landing page on your website featuring your collaboration. This page will your impact your SEO, plus it makes sense to use this page to link with your partners.
2. Reach Out to Bloggers
Make a list of the most relevant and favorite blogs your clients read and contact them with an offer. Influential bloggers can be just as influential as PR agencies. Reach out to the top notch bloggers and offer them a free service or product in exchange for a review.
3. Youtube Reviews
Go through YouTube and search for popular channels/influencers in your industry. Offer them a free trial or any other attractive offer to shoot a video on your services and products.
4. Make a Service/Product Comparison Page
Convert people who haven’t yet made up their minds with a dedicated page comparing your products and services with competitors. Prepare a list of competitors; Make an entirely open and frank comparison of your product against theirs. Update the page regularly and share it on social media, write about it in guest posts, featured articles, etc.
5. Promote a Giveaway
Give something valuable away. Setting up a giveaway for free products or services in exchange for permission to contact for updates and special offers can build a robust email list. At the conclusion of the contest announce the winner and a discount on future services to all participants.
6. Share to Extend Trial
On the last day of the free trial, ask people to either purchase or request extend the trial in exchange for sharing on Twitter or Facebook. Write a share script. You can check if somebody has already mentioned you, what tweets got the most likes and retweets. Then, make a dedicated page for users where they appear after a share. Last, link your “share” page to a sales page on your site!
7. Customer Referral Program
Customer referrals are one of the most sustainable and cost-effective ways to grow a business. Make it clear that making a referral is easy, that everything is legal, and that your customers have a lot to gain. Figure out the best time in the client sales cycle to ask for referrals. There are referral systems like Referral SaaSquatch, Ambassador, ReferralCandy to automate the process. Lastly, remember to still send a personal “Thank You” message to each customer that conveys your enthusiasm and appreciation for referrals.